Biden Campaign Announces $14 Million in New Spending, Launches Ad Targeting Trump on Health Care
President Joe Biden’s re-election campaign is ramping up its efforts with a $14 million spending spree across battleground states, targeting minority groups with TV, digital, and radio ads. The campaign is seizing on its early fundraising advantage over former President Donald Trump, the presumptive Republican nominee.
One key focus of the campaign’s new ad is Trump’s past attempts to repeal the Affordable Care Act, also known as Obamacare. Biden emphasizes in the ad, “Health care should be a basic right. Folks, he’s coming for your health care, and we’re not going to let that happen.”
The Biden camp’s strategy includes flooding battleground states with ads and on-the-ground staffers, while Biden himself is actively campaigning in core states. This renewed focus on health care aligns with Biden’s campaign theme of protecting abortion rights and highlighting Trump’s vulnerabilities on health care issues.
The Affordable Care Act has seen a surge in popularity, with a record 20 million people signing up for health insurance through its marketplaces this year. Trump’s attempts to invalidate the ACA during his administration have been met with resistance, and his promises to improve it have lacked specifics.
Despite Biden’s staffing advantage, ad expenditures, and fundraising lead, the presidential race remains tight. In a recent NBC News poll, Trump held a narrow lead among registered voters, highlighting the intensity of the upcoming election battle.
As the campaign intensifies, Biden and his surrogates are making aggressive moves in key states, with plans to expand state operations and increase staff presence. The contrast between Biden’s campaign strategy and Trump’s approach underscores the high stakes of the upcoming election.
Natasha Korecki, a senior national political reporter for NBC News, contributed to this report.